Getting Started

The Business of Art and Communication Essentials will get you started on your Professional Art Path.

  • $39

The Business of Art

  • Course
  • 11 Lessons
  • 365-day access

The Business of Art course includes three (3) lessons about starting a business, how to track sales and expenses, and filing your business taxes.

  • $39

Communication Essentials

  • Course
  • 15 Lessons
  • 365-day access

The three Communication Essentials are: 1. Your Artist Statement, 2. Your Artist Biography and... 3. Your Art Speak or Elevator Pitch

Business & Communication Essentials Package

Purchase the bundle of the two courses listed above in this package and save.

  • $68

Art Business Essentials

  • Bundle
  • 2 Products

Get started with the essential basics of an art business including how to set up your business, write your artist statement and biography, and how to talk about your art. These two courses are recommended for the artist just getting started on their professional art path.

Photographing and Tracking Your Artwork

Learn tips and techniques for taking the best photos of your artwork.  Then learn how to manage your artwork inventory.

  • $39

Photographing Your Artwork

  • Course
  • 5 Lessons
  • 365-day access

Learn the tips and tricks of photographing your artwork to present it at its best.

  • $39

Artwork Inventory Management

  • Course
  • 4 Lessons
  • 365-day access

Learn why and how to inventory your artwork.

Managing Your Artwork

Purchase the bundle of the two courses listed above in this package and save.

  • $68

Managing Your Artwork

  • Bundle
  • 2 Products

Managing your artwork includes photographing your art and creating an inventory system to keep track of it. Learn the tips and tricks for art photography and best practices for tracking your art inventory. Having these skills mastered will make it easier for you to get your art into the world and move you along on your professional art path.

Your Visual Art Presence

Developing your Visual Identity and applying those elements to your website is a critical step on the professional art path.  Your website may be the first place a new/potential customer, client, or gallerist views your work and learns about you. Understanding website best practices and presenting your art story helps drive success.

  • $39

Branding & Visual Identity

  • Course
  • 5 Lessons
  • 365-day access

Branding and visual identity are a way to set yourself apart using elements such as a logo, colors, fonts, and a combination of materials that tie all of these elements together.

  • $39

The Artist's Website

  • Course
  • 4 Lessons
  • 365-day access

Websites for Artists: Understanding the value of having a website, website options and best practices will help you determine the next steps on your professional art journey.

Visual Presentation

Purchase the bundle of the two courses listed above in this package and save.

  • $68

Visual Presentation

  • Bundle
  • 2 Products

In this two course package, you'll learn about the importance of branding, visual identity, and your art website. How you tell your story as an artist and how you present not only your art, but yourself to the world is a huge part of the path of a professional artist.

Getting Your Artwork Out There

Now it's time to get your work out into the world.  Learn about the power of Email Marketing and why this should be your priority outreach tool.
Learn about Social Media best practices for artists.
Where are the best places to try to show and sell your artwork?  This course will direct you in the right direction.

  • $39

Email Marketing For Artists

  • Course
  • 13 Lessons
  • 365-day access

Learn about email marketing for artists, the do's and don't's, types of emails, email platforms, and how to build an email list.

  • $39

Facebook & Instagram for Artists

  • Course
  • 7 Lessons
  • 365-day access

Learn why Facebook & Instagram are the go to social media sites for artists and how to use them for your art business.

  • $39

Sharing and Selling Your Work

  • Course
  • 8 Lessons
  • 365-day access

In this course you'll learn about both online and in-person opportunities and the pros and cons of each. You'll learn about the things you'll need to do before taking on any of these opportunities.

Marketing Essentials

Purchase the bundle of the three courses listed above in this package and save.

  • $98

Marketing Essentials

  • Bundle
  • 3 Products

You're creating art but not really sure how to share it with the world. In these courses, you'll learn the best practices and essential steps for email marketing, social media marketing, and other avenue options for sharing and selling your artwork.

The Full TPAP Program Bundle

  • $300 or 3 monthly payments of $105

The Full TPAP Program

  • Bundle
  • 9 Products

Get the full program with all the courses, from setting up a business, writing your bio and statement, communication and marketing essentials, photographing your artwork, managing your inventory, visual identity, and website best practices, and showing and selling your work.